Gone are the days of selling a physical product only in person. Nowadays, with the advance of the internet, online sales have become more and more recurrent.
However, small entrepreneurs, especially those more used to physical commerce, still have a great difficulty in knowing how to sell online.
After all, when you think of selling online you already imagine that you will have to create an e-commerce, spend a lot of money with technology and that it will become unfeasible.
The truth is that selling a physical product is easier than you think, and I’ll give you some tips in this article.
1 – Make a sales page
Making an e-commerce site can be expensive at first. But you can make a sales page in which the product link leads to a contact channel with you.
The important thing about having a page is to give more credibility to your business. It is as if people had a place to find you.
So improve the layout, the texts of the site and all the elements that you put on your page to attract people to your business.
2 – Register on the main marketplaces
With the arrival of the pandemic, the marketplaces had a great evolution. It is essential that you register on these marketplaces and study the best ways to sell through them.
This is a way to break the geographical barriers and make your product reach the four corners of the country.
Because many people enter these marketplaces to make purchases, and your company may be noticed in searches for your product.
3 – Mark presence in all social networks
Being present in all social networks is also essential. For, this is a way to publicize your brand. Therefore, create a page on Facebook, LinkedIn, Instagram, TikTok and all the networks you deem necessary.
With the networks built, advertise your product with posts every week. Besides ads, you can also invest in tips and other strategies to attract your potential customers.
Oh, and if you sponsor some publications, you can also have a very interesting result, because it is a way to segment your customer and find who really has interest in your product.
4 – Use WhatsApp Business
Finally, my last tip is that you use WhatsApp Business. This is a very good tool to get closer to your customer.
In addition to transmitting more credibility than WhatsApp persona, your customer can use this channel to ask questions and even make a new purchase in the future.
See how it’s not hard to start selling online? So if you are still stuck only in face-to-face sales, it’s time to review your concepts.
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