From the slum to the world: why do I support Márcio de Deus’ work?

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Education is a powerful tool for transforming lives. When I think about the work Márcio de Deus does with the youth of Cidade de Deus, I see the impact that educational initiatives can have on a disadvantaged community.

As CEO of SEDA, I believe that supporting projects like his is essential to opening doors for these young people. I recently took another step in this direction by launching SEDA Kids and sending materials to support these young athletes in learning English.

The importance of Márcio de Deus’ project

Márcio de Deus has dedicated his life to improving opportunities for the youth of Cidade de Deus, one of the most challenging neighborhoods in Rio de Janeiro.

He offers these young people not only sports activities, such as jiu-jitsu, but also access to important values, such as discipline, respect and focus.

Márcio’s work goes beyond the mat; he aims to inspire these young people to seek a better future, showing them that there are different paths to follow.

That is why I support this project with such enthusiasm, because I believe in the potential of these young people to go beyond the limitations of their reality.

SEDA Kids: bringing English to Cidade de Deus

With the launch of SEDA Kids, I wanted to bring more than just technical knowledge to these children. Our goal was to offer something that could inspire them to dream big and expand their horizons.

That is why I sent Márcio’s students coloring and reading books, aimed at learning the English language.

Learning English can be a key to opening many doors in the future, and we want to give these young people the opportunity to build a solid foundation for their personal and professional development.

Education as a bridge to the future

Learning a new language is just one of the tools these young people can use to transform their lives. By learning English, they gain the ability to communicate with the world, expanding their study and work opportunities.

That is why, more than just the language, these materials represent hope. It is a way of showing them that someone believes in their potential and is willing to invest in their future.

Why do I continue to support Márcio’s work?

My support for Márcio de Deus’ work is not just financial or logistical; it is a commitment to the future of these young people. I believe that we all have a responsibility to use our positions to positively impact the world around us.

What Márcio does at Cidade de Deus is exactly that: transforming lives through education, sports, and opportunities.

And for me, it is an honor to be able to contribute to this cause, knowing that, together, we are making a real difference in the lives of so many children and adolescents.

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